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Posted by Dale Clark
Part Time or Full Time?
That's not really the question you need to ask yourself.
The main question really is:
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Posted by Trish Lambert
Are you thinking about exhibiting at trade shows as a marketing strategy? Most organizations and associations have their schedules and exhibitor information in place at the beginning of the calendar year, so you can collect the data you need at one time to decide if, when, and where you should expend your resources in this marketing arena.
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Posted by Steven Gillman
Secret information? Okay, probably not much remains truly hidden or forbidden anymore, but there are little secrets about how things work. Salesmen, politicians, and others learn and use subtle techniques to influence you. "Lucky people" use little-known tricks to get that way. Here are some examples.
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Posted by Joy Gendusa -
Youre an independent loan officer that works from home, but you still want to sell like youre backed up by the Big Dogs. That is not so hard when you know how to market. Sure, if you could market with XYZs big-time budget, then you could get more leads and close more loans. But, what if you dont have that kind of marketing budget? There is still a way to get those leads; you just have to get smart about it - like the Big Dogs.
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Posted by Nancy Roebke
In previous articles, we discussed the generation of a contact list. This time, we look at one idea on what to do with that list once you have it.
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Posted by Frank Williams
A virtual ‘no-cost' marketing program to help grow your business
Not all marketing programs require extensive analysis or an R&D investment to aid in the growth of the business. Some are simple, easy and cost as little as the time it takes to make a phone call.
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Posted by Allyn
Testimonials play an important part in advertising - especially for small businesses. Yeah, big businesses with well-known names don't have to worry about it, but small companies can use testimonials as marketing tools to build credibility.
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Posted by JoAnn Hines
I know how hard it is to get a creative marketing campaign started but take a quick peek at the month of March. Opportunities abound. In March, you will see a stellar array of occasions for marketing and promotions -- even for the most novice of marketers. Not only are there well-established traditions and holidays, but March offers some really creative and "funky" days that make for great chances for branding. There are several full weeks dedicated to various products causes, and events.
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